Monday, September 21, 2026

September 21, 2026

PALLAVI CHATTORAJ

PALLAVI

CHATTORAJ

I am design researcher whose work has cut through

product design, brand identity and user strategies

across geographies.

I am design researcher whose work
intersects product design,
brand identity and user strategies
across geographies.

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PRODUCT DESIGN

PRODUCT DESIGN

DESIGN RESEARCH

DESIGN RESEARCH

DESIGN FUTURES

DESIGN FUTURES

Bird

BIRD

BIRD

SERVICE DESIGN / UX RESEARCH

SERVICE DESIGN / UX RESEARCH

Service Design for gender parity in shared micromobility by focusing on the "last mile" thread.

Service Design for gender parity in shared micromobility by focusing on the "last mile" thread.

Commons Kitchen

FLEUR PARLER

FLEUR PARLER

UX RESEARCH / BRAND STRATEGY

UX RESEARCH / BRAND STRATEGY

Bringing a Yamaguchi Skincare Brand to the US Market, specifically NYC

Bringing a Yamaguchi Skincare Brand to the US Market, specifically NYC

Adobe Showcase

ADOBE SHOWCASE

ADOBE SHOWCASE

PROMPT ENGINEERING / DESIGN FUTURES

PROMPT ENGINEERING / DESIGN FUTURES

Chasing indo-futurist dreams; zigzagging, pirouetting, stumbling through memories of sisterhood. Making the past, my future

Chasing indo-futurist dreams; zigzagging, pirouetting, stumbling through memories of sisterhood. Making the past, my future

Commons Kitchen

AMAZON FASHION

AMAZON FASHION

PRODUCT DESIGN / UX RESEARCH

PRODUCT DESIGN / UX RESEARCH

Experiences for discoverability & browsability of emerging brands on Amazon Fashion

Experiences for discoverability & browsability of emerging brands on Amazon Fashion

Commons Kitchen

MARKETPLACE OF THE FUTURE

MARKETPLACE OF THE FUTURE

WEBSITE DIRECTION / FUTURES THINKING

WEBSITE DIRECTION / FUTURES THINKING

Running its 10th year, Marketplace of the Future is a one-day event across NYC, Chicago and Washington DC

Running its 10th year, Marketplace of the Future is a one-day event across NYC, Chicago and Washington DC

Commons Kitchen

AMAZON FASHION

AMAZON FASHION

PRODUCT DESIGN / UX RESEARCH

PRODUCT DESIGN / UX RESEARCH

Designing Amazon experience for a forecasted Indian sneaker market revenue is USD 3.1bn (2025), growing annually by 6.83%.

Designing Amazon experience for a forecasted Indian sneaker market revenue is USD 3.1bn (2025), growing annually by 6.83%.

Commons Kitchen

FICKLE TICKLE

FICKLE TICKLE

DESIGN PEDAGOGY

DESIGN PEDAGOGY

We all make jokes at our own expense. When does it start harming us? #QuestionTheJoker

We all make jokes at our own expense. When does it start harming us? #QuestionTheJoker

Commons Kitchen

HENLO

HENLO

BRAND DESIGN / STRATEGIC DESIGN

BRAND DESIGN / STRATEGIC DESIGN

Building a Forbes D2C Disruptor Finalist brand

Building a Forbes D2C Disruptor Finalist brand

Commons Kitchen

CLIMAX COLLECTIVE

CLIMAX COLLECTIVE

CLIMATE FUTURES / AI TOOLING

CLIMATE FUTURES / AI TOOLING

Audit platform that cross-references educational institutions' sustainability reports; exposing gap between what universities claim & what they do

Audit platform that cross-references educational institutions' sustainability reports; exposing gap between what universities claim & what they do

More about me?


Pallavi is a design researcher and strategist, which is what happens when a Communication Design graduate keeps asking "but why?" long after the pixels were approved. Across eight years of a multi-disciplinary practice, her most recent mandate was leading UI/UX design systems at Amazon. She is currently pursuing Strategic Design at Parsons, New York.


Her current research is a systems-thinking investigation of two parallel tracks: relational pluralities in human computer interaction, asking why AI should still live in grids, and how taste and provenance will go hand in hand in creative intelligence. Her work has been published by the Design History Society, presented at Harvard Graduate School of Design and the DEL Conference, Santo Domingo.


Born a curiously curious kid, her approach to a problem is more from a seeker mindset than a solver mindset. From a wicked pixel to a problem, she strives to be an anti-displinarian tinkerer.


More about me?


Pallavi is a design researcher and strategist, which is what happens when a Communication Design graduate keeps asking "but why?" long after the pixels were approved. Across eight years of a multi-disciplinary practice, her most recent mandate was leading UI/UX design systems at Amazon. She is currently pursuing Strategic Design at Parsons, New York.


Her current research is a systems-thinking investigation of two parallel tracks: relational pluralities in human computer interaction, asking why AI should still live in grids, and how taste and provenance will go hand in hand in creative intelligence. Her work has been published by the Design History Society, presented at Harvard Graduate School of Design and the DEL Conference, Santo Domingo.


Born a curiously curious kid, her approach to a problem is more from a seeker mindset than a solver mindset. From a wicked pixel to a problem, she strives to be an anti-displinarian tinkerer.